Jason Blumer is the founder and CEO of Thriveal and Blumer CPAs. As a business coach and consultant to firms and agencies, Jason encourages his clients to take risks and try new things to innovate and excel.
The second webinar in his three part series, Perfecting your Pricing, (Part 1 and Part 3 available here) will explain the link between pricing and proposing a client.
Now that you’ve determined the value and price of your services, you will be able to communicate those more effectively to your potential and existing clients during the sales process. The selling process is more intimate (and intricate) than you may think, and the wise accounting firm owner will learn the pace at which to take clients through this process.
In this webinar, you will learn:
- How to begin the client selling process with the Value Conversation
- The steps from Lead to Client, and how to influence the client along the way
- The psychological and emotional component involved in selling clients well